TheHotelFluencersFeb 103 min readFictionalFutures: Redefining a hotel lobbyThe future of hotel lobbies: Redefining the Check-In Experience by the use of Mobile Check-In. Imagine, you just arrived at the hotel you...
TheHotelFluencersNov 25, 20235 min readBrand Dilution Dilemma: How hotel brands like Hyatt and Marriott are undermining their identityHotel brand dilution by overusage of their name and brand. This strips the company of their identity and can be very harming to the brand
TheHotelFluencersOct 17, 20233 min readBreaking News: the MICHELIN Guide's Moves into Luxury HotelsMICHELIN Guide's venture into Hotels: Is this an ambitious leap to an overcrowded landscape? What are their criteria? And what are the...
TheHotelFluencersOct 16, 20234 min readFictional Futures: The merger of LVMH and IHG.What would happen if LVMH would purchase IHG? Could this re-shape the hospitality industry forever?
TheHotelFluencersOct 16, 20235 min readAttracting Millennial & Gen Z talentAttracting Millennial and Gen Z Employees for Future Success in the Hospitality Industry Introduction: As we look to the future, it's...
TheHotelFluencersSep 1, 20234 min readChecking In, Clocking in: How Co-Working is Reshaping the Future of HospitalityThe hospitality industry is changing, and one of the most influential trends is the rise of co-working and digital nomadism. With an...